The Shoals has a variety of upcoming events that provide a great way to be a part of your community whether you enjoy music, art, games, food, or outdoor events. Check it out and get involved!
Upcoming Events
3rd Annual LOVE GIVES Valentine's Gala
The 3rd Annual LOVE GIVES Valentine’s Gala will be on Saturday, February 22, 2025 at the Marriott Shoals Conference Center. The event will be from 5-9PM. Experience an unforgettable night of live music, inspiring speakers, and giving back to those in need.
Eric Essex Live at Shoals Marriott
Enjoy dinner and a performance by jazz musician Eric Essix at the Marriott Shoals Hotel and Spa! The concert will be on Sunday, Feb 23, 2025 at 5pm.
Florence Wine Fest 2025
Oregon wine country is taking over Florence Wine Fest on February 23-24, 2025. Join 30 Willamette Valley wineries, interact with 15+ winemakers/winery owners & their teams, and taste from a spectacular selection of more than 170 Oregonian reds, whites, rosés, and sparkling wines in the heart of downtown Florence, AL!
Exchange Club Chili Fundraiser
Exchange Club is having a Chili Fundraiser TUESDAY, FEBRUARY 25th from 11am-1pm at First Presbyterian Church Downtown Florence.
Tennessee Jr High Cinch Rodeo
The Tennessee Jr High Cinch Rodeo will be at Longhorn Arena in Tuscumbia on March 1st, 2025. Gates open at 6:00PM and Rodeo at 7:00 PM. Adults are $15 and Children Ages (5-12) $10.
City of Lights by Shoals Symphony Orchestra
The Shoals Symphony Orchestra presents City of Lights. Experience the vibrant atmosphere of Paris with a concert featuring Gershwin’s “American in Paris,” and other French themed classics. Performance will be at Norton Auditorium on Sunday, March 2nd at 3pm.
73rd Annual Pancake Days
The Florence Kiwanis Club will be having its 73rd Annual Pancake Days on March 7-8th at the Florence-Lauderdale Coliseum.
Carl Casiday's Spring Extravaganza
Caringplace of the Shoals presents Carl Casiday’s Spring Extravaganza a floral design demonstration & auction. This event will be held at First Presbyterian Church in Downtown Sheffield on March 10 at 5:30pm.
End of the Line: Allman Brothers Tribute Band
The Allman Brothers Tribute Band will be at the Ritz Theatre in Downtown Sheffield on March 14, 2025 at 7pm. END OF THE LINE will be celebrating the Allman Brothers Band's music in honor of its 55th anniversary, and presenting SONGS FROM THE IDLEWILD GARAGE TOUR
R.E.S.P.E.C.T. - A Celebration of Aretha Franklin
On March 31, 2025, Shoals Scholar Dollars and Broadway & Beyond Theatricals are bringing you “R.E.S.P.E.C.T. - A Celebration of Aretha Franklin.” This touring production is hitting 42 cities across the US, and Florence has been chosen as one of the lucky recipients. The performance will be on March 31 at 7pm at Norton Auditorium.
Screening of the Outsiders Movie with C. Thomas Howell
Enjoy a screening of The Outsiders at the Ritz Theatre as you spend an evening with actor C Thomas Howell (Ponyboy) and he tells stories from his experiences on the set of the movie along with a Q&A session.
Disney's the Lion King: Live in Concert
The Shoals Symphony will be performing the music to Disney’s the Lion King at Norton Auditorium on May 3, 2025 at 7pm.
2nd Annual Shoals Cottagecore Festival
The 2nd Annual Shoals Cottagecore Festival will be on Saturday, May 10, 2025! It will be showcasing over 90 skilled artisan vendors, the best food trucks in the Shoals, Entertainment, activities and more!!
Lost in Love at Norton Auditorium
The UNA Studio Jazz Band, under the direction of Lloyd Jones, along with the Shoals Big Band and the UNA Department of Music will present Lost in Love, on Sunday, February 16 at 2:00 p.m. in Norton Auditorium.
2025 Alabama Young Farmers Conference
The 2025 Alabama Young Farmers Conference is Feb. 14-16 at the Shoals Marriott.
Dentistry from the Heart
Ryerson & Associates on Avalon Ave in Muscle Shoals will be offering a special on Valentine’s Day from 7am-5pm where patients can receive one free cleaning, extraction, or filling. It is first come, first served and one procedure per patient.
13 Going on 30 Galentines Night at the Shoals Theatre
The Shoals Theatre is having a Galentines Night on Feb 13! They will be showing the movie 13 Going on 30 at 7pm. Bring a crafty project to work on during the movie!
3rd Annual Shoals Royale
United Way of Northwest Alabama cordially invites you to join them on Saturday, February 8, 2025, for a night of unparalleled excitement at the eagerly anticipated 3rd Annual Shoals Royale. This spectacular event aims to bring an evening filled with laughter, entertainment, and most importantly, making a positive impact on our community.
Night to Shine Shoals
Night to Shine Shoals 2025 will be Friday, February 7, 2025 at the University of North Alabama in the Gulliot University Center from 6-9pm! Night to Shine is an unforgettable prom night experience, centered on God’s love, for people with special needs ages 14 and older.
7th Annual Northwest Alabama Farm Toy Show
The 7th Annual Northwest Alabama Farm Toy Show will be at the Clarion Inn on Feb 7-8, 2025. This is an opportunity to buy, sell, and trade farm toys. There will be a display competition, door prizes, and a pedal tractor raffle.
Joe Wheeler State Park: Expedition Saturdays
Unleash your inner explorer with Park Naturalist Jennings. Uncover this hidden gem that is Joe Wheeler State Park and see some of the most natural scenic views!! Jennings will lead you through the best trails that Joe Wheeler State Park has to offer.
Dukes of Country at Norton Auditorium
Experience the Dukes of Country show at Norton Auditorium on Friday, Jan 17 at 7pm. Watch as the band transforms into characters from the 70s, 80s, & 90s to perform country hits from each decade complete with choreographed dances.
7 Brew Coffee Ribbon Cutting
7 Brew Coffee will be having a ribbon-cutting ceremony on Wednesday, Jan 15 at 12pm.
Counts Brothers Music Presents: 'West Side Stories'
Experience the rich history of the West Side through the voices of its musical legends! Counts Brothers Music is excited to present 'West Side Stories' on Wednesday, January 15th, at 10:30 AM.
7 Brew Coffee Swag Day
7 Brew Coffee in Florence is inviting everyone to their Florence Swag Day Celebration on Saturday, Jan 4th, from 5:30AM—11AM. Come by and receive one FREE 7 Brew t-shirt with the purchase of a large drink! (One 7 Brew t-shirt per present customer. )
Steel Magnolias at the Shoals Theatre
The Shoals Theatre will be showing the movie Steel Magnolias on Jan 3 at 7pm.
The Apothecary Ribbon Cutting
The Apothecary will be having a ribbon-cutting ceremony on Friday, Jan 3 at 12PM.
LOW First Day Hike
Kick off the 2025 year with a short hike and yoga at Shoal Creek Preserve on Jan 1.
Joe Wheeler State Park First Day Hike
Join Joe Wheeler State Park Naturalist Jennings and get your year started off right with a hike at Joe Wheeler State Park.
NYE at the Vivian Theatre
The Velcro Pygmies will be performing at the Vivian Theatre on Darby Drive in Florence on New Year’s Eve.
New Year's Eve at the GunRunner
GunRunner Hotel in Downtown Florence will be having a New Year’s Eve Celebration on Dec 31st. Celebrate the end of 2024 at the nation’s # 1 boutique hotel and enjoy a party on the rooftop bar like no other in town!
New Year's Bounty Hill Climb
Northwest Alabama Mountain Ride in Russellville will be hosting a New Year's Bounty Hill Climb on Saturday, December 28 at 12:00 PM. Watch the excitement and cheer on your favorite driver!
Dress Dash Bridal Sale
Cherry Tree Lane is celebrating the holiday season with their Dress Dash Bridal Sale on Dec 27 and 28.
It's a Wonderful Life Theatrical Production
Everyone is invited to the Chapel Christmas production "It's a Wonderful Life"! Experiences will take place at both 9:00am and 11:00am on Sunday, Dec 22.
Shopping with Santa
Finish checking everything off your list and let your kiddos snap a picture with Santa at Oak + Ivy Threads in Downtown Tuscumbia! The event will be from 12-3pm on Dec 21. This is a FREE event!
Paint with Santa
Santa Claus is coming to town! To The Artsy Place to be specific! Santa will be at the Artsy Place on Dec 21 from 10-11:30am. Reservation includes milk and cookies for you and your child provided by The Coffee Place!
Polar Express at the Ritz Theatre
The Ritz Theatre is hosting two evenings of magic, all themed around the holiday classic The Polar Express! The event will be on December 20th and 21st starting at 6pm each night. You’ll get to ride a trolley with Santa, enjoy hot cocoa and cookies, make an ornament, and have festive family fun!
MSMA Jingle Bell Ball
Get ready to celebrate the holiday season at the MSMA Jingle Bell Ball on Friday, December 20th, at Marriott Shoals Conference Center!
Holly Jolly Christmas Trolley
The tremendously popular Tuscumbia Holly Jolly Christmas Trolley will return Thursday, December 19, 2024. The trolley will depart approximately every 15-20 minutes between 5-8 pm from the Tuscumbia Roundhouse, 110 N. Indian Street, Tuscumbia for sing-a-long rides through Spring Park.
The Santa Clause at the Shoals Theatre
The Santa Clause movie will be showing at the Shoals Theatre in Downtown Florence on Wednesday, Dec 18. Festivities begin at 5:30 when you can meet Santa, enjoy some fun kids activities and then watch this family favorite on the big screen!
The Ritz Christmas Cabaret
Join a colorful cast of singers & fill your heart with holiday cheer at this year’s Ritz Christmas Cabaret, directed by Riel Fuqua and accompanied by Elena Sandrell.
Photos with Santa
Meet Santa before his big day! Visit the Natchez Trace Harley-Davidson on Hwy 72 on Saturday, Dec 14th from 1-4pm for a special event featuring photos with Santa Claus.
Brunch with Buddy
Brunch With Buddy will be on Saturday, December 14th, 11am-1pm! Hosted by Children’s Museum of the Shoals.